"Twice each month, Entertainment Marketing Letter brings you a multitude of opportunities and trends in entertainment based sponsorship, online promotions, direct response sales, product placement, interactivity, product sampling and more.

You'll build better promotions, forge stronger alliances and increase your top level contacts with a subscription to the only publication devoted exclusively to the marketing of entertainment properties, and the use of entertainment tie ins to sell other goods and services.

EML's popular "Contacts & Connections" link you with key decision makers at packaged goods, food, beverage, pharmaceutical, travel and other firms . . . as well as film studios; music companies; home video labels; advertising and sales/promotion agencies; and TV, cable and radio networks."